This is a guest post by George Phillips of Paradise Carpet Cleaning.

I clean carpet, tile and upholstery all over the Valley of the Sun. I was asked by The Hill Group to write a post on carpet cleaning, and how it relates to the wide, wide world of real estate. So, here it goes.

I work with a lot of REALTORS, Property Managers, and homeowners, and they all ask the same question at some point: “How can I make these carpets last longer?” Well, there is no silver bullet, but I do tell them a few things, which I will share with you.

First, vacuum your carpets as often as possible. The carpet cleaning industry recommends you do it every day, but since that may not be realistic for most people/families, I say to do it at least once or twice per week.

Second, have an inside pair of shoes separate from your outside shoes. Don’t wear your dirty, outside shoes on your floors, especially your carpet. With that being said, don’t go bare foot on your carpets, either. The oils from your feet will get left behind on carpeting, then attracting dirt and dust.

Third, to keep your carpets clean, you must keep your tile, wood, and linoleum floors clean as well.

Fourth, have your carpets cleaned every six months to year, depending on the type of traffic they typically endure (i.e., kids, pets, etc.), by a professional carpet cleaner with a truck-mounted steam clean system.

Next, I always relate carpet care to car care. Most cars need their oil changed every 3,000 miles. Most homes need their carpets cleaned every six months. If you clean your carpets as consistently as most people change their oil, your carpets will show better, longer. And during the sale of your home, that means a prospective home buyer will have a higher likelihood of seeing carpets that he/she could actually be happy with and live on, rather than another item in the home to replace. After all, you don’t want a prospective home buyer thinking about what your carpeting may or may not cost to replace.

If I can be of any assistance, please don’t hesitate to contact me.

George Phillips is the Owner/Operator of Paradise Carpet Cleaning. You can read more of his thoughts on the carpet cleaning industry by following him on Twitter at AZCleanCarpet or by becoming a fan of Paradise Carpet Cleaning on Facebook. You should, too, he’s a nice guy.